The number one premium vodka in the world, Absolut was established in 1879 by Lars Olsson Smith. Produced in Åhus, Sweden, Absolut Vodka was introduced to the global market in 1979 and became a part of Pernod Ricard in 2008. Inspired by a Swedish apothecary bottle, the innovative, paper-free packaging marked the start of the brand’s creative strategy - Absolut has since partnered with artistic visionaries from Warhol to Haring to Spike Jonze.

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