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Now one of the most successful evening and wedding dress designers of her generation, in 2013 Jenny Packham celebrated the brand's 25th anniversary. Creating visually alluring gowns featuring cascades of sensual fabrics and delicate beading, she has become a firm favourite with brides-to-be and A-listers alike. Adele wore a Packham gown for her Oscar win in February 2013, while the Duchess of Cambridge opted for the designer for her first pictures with HRH Prince George. Having expanded into ready-to-wear and accessories, Packham now offers her signature luxurious touch at a more accessible level.