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Iffley Road, British crafted runwear, was founded in Spring 2013 by two life-long runners. Iffley Road is the first luxury British running wear brand, creating elegant, understated kit. The name Iffley Road comes from the Oxfordshire track where the four-minute mile barrier was broken on May 6th 1954. Created by runners for runners, the brand philosophy is simple: running should be free, uncomplicated and beautiful. This is represented in a small, carefully refined collection of essential running pieces. Proving that athletics and aesthetics do mix, Iffley Road kit works equally well in the park as in the pub.