Charo Ruiz

Born into a family of dressmakers, Charo Ruiz grew up in Seville surrounded by vibrant patterns and fabrics. She began a career modelling in Barcelona, before settling in Ibiza where her eponymous label was launched and now primarily ran by her two sons Pablo and Paloma. The brand’s DNA is evoked through effortless feminine styles, that channel the island’s true free-spirited nature.