Private White V.C.

Established by WW1 hero Private Jack White, who was awarded the Victoria Cross – the highest military honour – Private White V.C. serves as a legacy of the soldier’s style, with many of the items based on classic wartime pieces. Founded on a passion for British textiles and local industries, the Manchester-based brand only looks to the finest regionally sourced fabrics, trims and materials to develop garments. It is particularly fabled for its timeless outerwear, built to stand the test of time.

109 - 125 Knightsbridge

SW1X 7RJ Knightsbridge

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Telephone: +44 (0)207 235 5000

Fax: 0870 191 6019

Monday to Saturday: 11am – 7pm Sunday: 11:30am – 6pm* *browsing from 11.30am - midday We have made the decision to temporarily close our stores and restaurants. Please read our COO Manju Malhotra's statement regarding COVID-19 here.

Current Easter Opening Hours

Friday 10 April: 10am – 8pm Saturday 11 April: 10am – 8pm Sunday 12 April: CLOSED Monday 13 April: 10am – 8pm Friday 8 May: 10am – 8pm Monday 25 May: 10am – 8pm