Brazilian Joia™ Strengthening + Smoothing Conditioner 90ml

This is a Beyond Beauty product which means it has been sourced, tried and tested and finally declared one of the most new and innovative heroes out there.

Brazilian Joia™ Strengthening + Smoothing Conditioner is a rich yet weightless conditioner that repairs and smooths for healthy hair that’s twice as strong—in the cult favourite Brazilian Bum Bum Cream scent. Brazilian Joia™ shampoo and conditioner help mend and prevent breakage for strong, damage-free hair. With encapsulated plant-based keratin beads, SOL Seal Technology™ instantly smooths and helps repair split ends. 

Frizz-fighting. Shine-boosting. Color-safe. Made with Brazilian Hair Expertise for dramatic results.

SOL Seal Technology™: Proprietary and proven to repair and restore your hair to peak strength in as little as one use. Plant-based keratin micro-capsules restore the damaged hair shaft and ionically bond split ends together.

Brazil Nut: Rich in selenium to deeply nourish and strengthen hair while protecting against breakage.

Coconut Oil: This best-loved multi-tasker promotes scalp health and brings lustre and moisture to hair.

Cupuaçu Butter: Fortifying and frizz-fighting with essential healthy hair fats.

Buriti Fruit Oil: Brimming with healthy fats to smooth dry, damaged, brittle hair and bring vital shine.

Clinical Results: Compared to control when shampoo and conditioner are used together; testing was conducted by an independent 3rd party lab:

- Hair is 2 times stronger

- 54% reduction in breakage

- 74% of split ends mended