Founded in Osaka, Japan in 1991, Evisu takes its name from the Japanese god of prosperity, Ebisu. Today, the brand is celebrated as one of the pioneers of Japanese selvedge denim. Instantly recognisable thanks to the abstract line motif of a seagull - typically stitched or printed onto the pockets - Evisu has held steadfast to its design identity. The brand has evolved to offer a full range of hard-wearing wardrobe staples often infused with vintage influences from Japan and 50s-era Americana. Synonymous with hip-hop culture, the label counts Travis Scott and Central Cee as fans.