Founded in 1966 by Casablanca-born Joseph Ettedgui, JOSEPH is known for its timeless elegance and refined minimalism. Born from a desire to offer contemporary ready-to-wear for the modern woman, the label delivers a thoughtfully curated collection of clothing, accessories, and footwear. Crafted from premium materials with impeccable craftsmanship and meticulous attention to detail, each piece embodies understated sophistication. With a focus on quality, longevity, and modernity, JOSEPH continues to define effortless luxury for the contemporary woman.